The long tail : why the future of business is selling less of more

The age of surveillance capitalism : the fight for a human future at the new frontier of power

Targeted : how technology is revolutionizing advertising and the way companies reach consumers

Buying in : the secret dialogue between what we buy and who we are

Deluxe : how luxury lost its luster

Nudge : improving decisions about health, wealth, and happiness

Hooked : how to build habit-forming products