Summary
A revealing, forward-looking examination of the outsize influence Google has had on the changing media landscape, telling the story of how it formed and crashed into traditional media businesses--from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. Full description
Summary: |
A revealing, forward-looking examination of the outsize influence Google has had on the changing media landscape, telling the story of how it formed and crashed into traditional media businesses--from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. |
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Physical Description: |
xiv, 384 p. ; 25 cm. |
Bibliography: |
Includes bibliographical references and index. |
ISBN: |
9781594202353 1594202354 |
Author Notes: |
Before 1992, when he began to write the "Annals of Communications" column for The New Yorker, Auletta trained Peace Corps volunteers, served as Special Assistant to the U.S. Under Secretary of Commerce, participated in Robert F. Kennedy's 1968 presidential campaign, was Executive Editor of the Manhattan Tribune, and worked as the chief political correspondent for the New York Post. He also was a columnist for the Village Voice and contributing editor of New York Magazine, began writing for The New Yorker in 1977, and wrote extensively for the New York Daily News. Auletta has appeared on numerous television programs and written several books, including Three Blind Mice: How the TV Networks Lost Their Way; Greed and Glory On Wall Street: The Fall of The House of Lehman; World War 3.0: Microsoft and Its Enemies; Media Man: Ted Turner's Improbable Empire; and Googled: The End of the World As We Know It. (Bowker Author Biography) |