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Zilch : the power of zero in business

by Lublin, Nancy, 1971-

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Summary

A leading not-for-profit CEO counsels companies on practical methods for cutting costs while improving results, providing coverage of such topics as non-financial incentives and grassroots marketing. Full description

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Table of Contents:
  • Do more with less cash to throw at people
  • Do more with your brand
  • Do more with your external people
  • Do more by asking smart
  • Do more for customers
  • Do more with your board
  • Do more with your staff
  • Do more with your story
  • Do more with your finances
  • Do more by bartering with zero
  • Do more with innovation.
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