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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks)

by Kerpen, Dave.

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Physical Description: x, 260 p. : ill. ; 23 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9780071762342 (pbk. : alk. paper)
0071762345 (pbk. : alk. paper)
Author Notes: Dave Kerpen is cofounder and CEO of Likeable Media, an award-winning social: media and word-of-mouth marketing firm with offices in New York, Boston, and Chicago.