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The lean startup : how today's entrepreneurs use continuous innovation to create radically successful businesses

by Ries, Eric, 1978-

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"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are... Full description

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