Cover Image

Insanely simple : the obsession that drives Apple's success

by Segall, Ken.

Print Book

Saved in:

Availability Loading...

Summary

Explores the way in which Apple's culture of simplicity has driven its success, tracing its famous advertising campaigns while exploring the ways in which simplicity can be a powerful business guideline for establishing and measuring goals. Full description

Tags:

Add Tag

No Tags, Be the first to tag this record!

Reviews by Goodreads

Goodreads is the largest social network for readers. Members provide ratings and reviews of books to express their personal opinions and to help others determine if they would enjoy a book. Goodreads respects the right of individuals to express themselves, but does not tolerate abusive behavior.


×