The birth of Korean cool : how one nation is conquering the world through pop culture
by Hong, Y. Euny (Author)
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Summary
"Recounts how South Korea vaulted itself into the twenty-first century, becoming a global leader in business, technology, education, and pop culture. Featuring ... reporting and numerous interviews with Koreans working in all areas of government and society, Euny Hong reveals how a really uncool cou... Full description