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Keep your donors : the guide to better communications & stronger relationships (AFP fund development series)
by Ahern, Tom.
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Summary
"Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications pro... Full description
