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eBay business all-in-one for dummies (--For dummies)

by Collier, Marsha (Author)

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Summary

Everything you need to know to start and run a successful eBay business. eBay now has 100 million active users and just keeps growing. And they have turned to --For Dummies books and bestselling eBay author Marsha Collier to help guide them through buying and selling on eBay for over a decade. This... Full description

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Table of Contents:
  • Introduction
  • eBay Basics. Connecting with up-to-date technology ; Navigating through eBay ; Signing up and getting started ; Understanding eBay transactions ; Checking out a seller and leaving feedback ; Bidding to win ; Completing the transaction ; Participating in the community
  • Essential Tools. Researching on eBay ; Researching collectible prices ; Five-star customer service via personalized communications ; Letting PayPal help you manage the money ; Using eBay's management tools
  • Selling Like a Pro. Be sure your listings make cents ; Understanding the finer points of selling ; Listing items for sale ; Running your business on eBay
  • Sourcing Merchandise. Understanding eRetail marketing ; Sourcing merchandise like a pro ; Profiting by selling for others online ; Sourcing, liquidation, and drop-shipping
  • Presenting Your Items. Your eBay photo studio ; Mastering eBay photography ; Writing listings that sell, and using HTML ; Getting the most from your photos
  • Extending Your Reach. Developing your own web presence ; Marketing tools for your web presence and social media ; Tapping PayPal to expand sales
  • Storing and Shipping. Organizing your product and shipping area ; Shipping without going postal ; Insuring that your package arrives
  • Power Selling on eBay. Going pro with seller hub ; Managing sales with eBay apps and third-party tools ; Attaining PowerSeller and top rated seller status ; Deciding when you need an eBay store
  • Office and Legal. Getting legal with the state and feds ; The necessity of taxes and value of business reports ; Taking care of your finances ; Keeping you and your business secure online ; Networking your home or office
  • Index.
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