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Capture the mindshare and the market share will follow the art and science of building brands (Your coach in a box)

by Gill, Libby.


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Capture the Mindshare and the Market Share Will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer loyalty based on trust and respect. In this book, internationally respected executive coach and brand strategist Libb... Full description


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