Cover Image

The catalyst : how to change anyone's mind

by Berger, Jonah (Author)

Print Book

Saved in:

Availability Loading...

Summary

"The Catalyst identifies the key barriers to change and how to mitigate them. You'll learn how catalysts change minds in the toughest of situations: how hostage negotiators get people to come out with their hands up and how marketers get new products to catch on, how leaders transform organizational... Full description

Tags:

Add Tag

No Tags, Be the first to tag this record!

×