Summary
LinkedIn is your gateway to the world of professional social networking. Use this powerful tool to build your business, your brand, or your career. Full description
- Carving out your space on LinkedIn. Why LinkedIn? ; Build your LinkedIn plan ; Creating your profile ; Developing a company page ; Making connections and increasing your visibility
- Building your reputation and community. Useful tools and apps ; Working with leverage groups ; Giving and receiving recommendations ; Using LinkedIn answers
- Marketing tools, features, and apps ; LinkedIn apps ; Integrating your marketing efforts ; LinkedIn as a market research tool
- Using LinkedIn for job searching and hiring. Finding your next job on LinkedIn ; Looking for new talent on LinkedIn
- Analyzing and retooling your LinkedIn strategy. Upgrading your account ; Gathering metrics.