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The longevity economy : unlocking the world's fastest-growing, most misunderstood market

by Coughlin, Joseph F. (Author)

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Oldness: a social construct at odds with reality that constrains how we live after middle age and stifles business thinking on how to best serve a group of consumers, workers, and innovators that is growing larger and wealthier with every passing day. Over the past two decades, Joseph F. Coughlin ha... Full description


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